Why Headless Commerce?
The future of e-commerce is flexible, fast, and customisable.
Traditional e-commerce platforms like Shopify often use templates that prioritize quick setup over customization and performance. While these templates work well for many businesses, they can limit growth and innovation for brands seeking a unique, high-performance presence.
Understanding Headless Commerce
Headless commerce separates your storefront (what customers see and interact with) from your backend systems (inventory, orders, etc.). This separation offers unprecedented flexibility in how your store looks, feels, and performs.
Key Benefits
Lightning Fast
Superior performance and faster page loads.
SEO Optimized
Better rankings and visibility.
Creative Freedom
Complete control over design and UX.
Future-Proof
Scalable architecture that grows with you.
How We're Different
While other agencies might customise existing Shopify templates, we build your entire storefront from scratch using modern technologies like Next.js and Hydrogen. This approach allows us to:
Content Management
- Complex content types and relationships.
- Advanced editing capabilities.
- Reusable content blocks.
- Flexible multilingual support.
Product Experience
- Custom product tabs and attributes.
- Sophisticated filtering systems.
- Advanced related products.
- Optimised media management.
Beyond Templates
Standard Shopify templates, while convenient, come with limitations that can hold your business back.
Core Limitations
- Basic page builder functionality.
- Limited layout options.
- Restricted content management.
- Basic search capabilities.
Technical Constraints
- Standard performance optimisation.
- Basic multilingual support.
- Limited integration options.
- Constrained creative control.
Our Approach
We leverage Shopify’s powerful backend while building a custom frontend that perfectly matches your brand and business needs. This gives you:
- Complete control over the user experience.
- Superior performance optimisations.
- Enhanced SEO capabilities.
- Unlimited integration possibilities.
- Future-proof architecture that grows with your business.